European Week for Waste Reduction


Date(s) - 02/12/2015



The GMI project organized an awareness event at the Universitat Politècnica de Catalunya within the framework of the European Week for Waste Reduction, where the GMI project was presented, the functioning of the RVMs explained, and the importance of recycling was highlighted. The event gathered the GMI partners (CC Barcelona, ASCAME, FUNDITEC), the university representatives, and a group of students each at a time.

“The European Week for Waste Reduction is an initiative aiming to promote the implementation of awareness-raising actions about sustainable resource and waste management. It encourages a wide range of audiences (public authorities, private companies, civil society as well as citizens themselves) to get involved.”

16 Reverse Vending Machines (RVMs) have been deployed in three universities in Barcelona in March 2015. The RVMs offer a modern and automated deposit system for sorting, collecting, and handling the return of used beverage containers for recycling or reuse.

When returning their empty containers (cans and plastic bottles), students will get rewards based on the “Rewards & Challenges” program in Cataluna.

The project offers a clean and safe tool that motivates students to be more environmentally conscious and active.The reward scheme makes the use of RVMs appealing, hence increasing the collection and recycling rates.


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